“I am You and You are Me” is an anthem for women’s empowerment that we produced for Essity to showcase at the World Economic Forum this January. Directed by Maria Vattimo and filmed by an all-female crew, the piece is a video adaptation of “I Love You”, a powerful poem by Oliyanka Ehi. The poem celebrates the strength, resilience, and unity of women everywhere, while raising awareness for women’s health, menstrual health equity, and solidarity. We’re truly proud to have been part of this meaningful project that fosters connection and understanding across cultures.”